ZipRecruiter is hiring : Media Planner in New York

Job DescriptionJob Description

The future of advertising is beautiful. Thanks (thanks.co) is seeking a Media Planner to join our global team and play a key role in optimizing campaign performance across our publisher network. You'll collaborate closely with our sales, partnerships, and product teams to execute our vision of creating the only ad network where everyone wins.

You'll own the end-to-end campaign lifecycle - from strategic budget planning through execution to performance optimization and reporting. As the single point of accountability for campaign performance, you'll ensure advertiser dollars are deployed effectively across Thanks' publisher network while revenue commitments are delivered successfully.

Our ideal candidate will be a hands-on campaign management professional with deep programmatic experience who thrives in fast-moving environments - such as an agency or a startup. You'll need proven experience managing campaigns across multiple publishers simultaneously, strong analytical skills to optimize performance in real-time, and exceptional communication abilities to work effectively across time zones.

What you'll do

• Campaign Strategy & Planning : Design budget allocation strategies across Thanks' publisher network based on performance data and advertiser objectives, working closely with sales teams to forecast delivery and identify optimization opportunities.
• Campaign Setup & Execution : Set up and manage campaigns across Thanks’ platform, monitor performance daily, and troubleshoot delivery issues to ensure optimal campaign performance across time zones.
• Performance Optimization : Analyze campaign data to make real-time optimization decisions, reallocate budgets between high-performing placements, and scale successful campaigns while pausing underperformers.
• Cross-Team Collaboration : Work closely with sales, publisher partners, and product teams to ensure seamless campaign delivery - and provide insights on platform improvements and automation opportunities.

Requirements

What we're looking for

Nice to have

Benefits

Why Thanks?

What if people actually loved ads? Thanks makes this possible. We’re a Sydney-headquartered, global company on a mission to kill ad fatigue and create advertising that consumers genuinely appreciate. Our industry-leading engagement goes beyond capturing attention - we delight, reward, and transform how people experience ads.

Here's why you'll love working with us :

Direct Impact : Your work will directly shape campaign performance and revenue growth across our publisher network. You'll build lasting relationships with partners and see exactly how your optimization decisions impact our success.

Ownership and Autonomy : This is your chance to define what media planning looks like at Thanks from inception. We'll give you the freedom and collaborative environment to build scalable processes and influence our future as we scale.

Competitive Package : Enjoy a competitive salary, and stock options to share in our success.

Growth Trajectory : Thrive in an environment of rapid change, constant challenges, and endless opportunities. You'll work closely with leadership in a culture that values curiosity, transparency, and work-life balance.

Comprehensive Benefits : Enjoy a benefits package designed to support your needs and wellbeing - including generous PTO, healthcare, vision and dental.

Flexible Remote-Working Environment : Work remotely in a supportive team that understands the challenges and rewards of building something extraordinary across time zones.

We're tackling big challenges in advertising technology by creating our own ecosystem - not copying what exists. If you're excited to optimize campaigns, build meaningful partnerships, and grow at a rapidly scaling company, we'd love to hear from you - let's build something extraordinary together!