Resideois seeking a Category Marketing Specialist, Comfort / Energy who is responsible for collaborating on and assisting with the execution of the day-to-day marketing efforts including campaign activity and activations for P&S brands while driving growth, engagement and supporting business goals.
The selected candidate ideally has2+ years of experience in Marketing / Activation.
Job Duties :
- Supports the overall marketing strategy and execution of Integrated Marketing Campaigns for US & Canada.
- Work with Product Management business functions to prioritize segments, develop compelling value propositions, content, and messaging, and identify product go-to-market strategies.
- Works with internal partners to articulate objectives into the development of marketing plans. Promote, develop, and incubate measurable communication programs and tactics.
- Supports management and distribution of creative requests to Creative Services team.
- Manages the responsibility of purchase order creation and budget tracking for the activity within Comfort.
- Helps maintains Digital Asset Management tool, ensuring that it is organized, updated, and reflects the brand.
- Assists with construction of Power Point presentations.
- Supports team in day-to-day communication with marketing agencies, ensuring flawless execution of deliverables for new launches and campaigns.
- Supporting NPI Launches / In-life / End-of-life campaigns driving the creation of master materials & messaging.
- Responsible for partnership programs across consumer and pro teams.
- Collaborates with the Public Relations team to ensure PR activity is executed to meet business goals.
- Supports SEO / SEM efforts and campaigns, including content creation, execution, and reporting.
- Supports general campaign reporting and optimizations.
You Must Have :
- Bachelor’s degree required : Business, Marketing, or related field.
- 2+ years of experience in Marketing with a focus on brand activation.
- Competent in Microsoft Office Suite (Excel, Word, PowerPoint, Outlook).
We Value
- Efficient, results oriented.
- Ability to manage multiple tasks and ensure all timelines are met.
- A self-starter that is comfortable working independently as well as cross functionally.
- Experience working in a deadline-oriented environment with a high attention to quality.
- Superior oral and written communication skills.
What’s In It for You :
- Work in a Hybrid setting (3 days in office, 2 days remote)
- Enjoy work-life balance with generous vacation time that can be scheduled with manager approval based on business priorities and personal needs, without pre-set maximums.
- Immediate eligibility for Medical, Dental, Vision insurance and 401K.
LI-EP1
LI-Hybrid
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