Digital Advertising Intern Job at Hendrick Automotive Company in Charlotte

Hendrick Automotive Group

Location : 6000 Monroe Rd, Charlotte, North Carolina 28212

Summary : The intern program is designed to provide students, recent graduates, or professionals interested in the marketing field with meaningful work experiences, on the job training, and ongoing personal development.

Supervisory Responsibilities : This job has no direct supervisory responsibilities.

Essential Duties and Responsibilities include the following :

Assist in auditing Google Ads and Meta Ads campaign settings, including targeting, budgets, creative, and bidding strategies, to ensure alignment with best practices

Review geographic targeting, audience segments, and campaign structures to identify optimization opportunities

Pull, organize, and maintain performance reports to help track key metrics and campaign results

Support ongoing monitoring of live campaigns to ensure accuracy, consistency, and strong performance across accounts

Document findings from audits and reporting in a clear and actionable format for the team

Assist with competitor research and industry trend monitoring to inform campaign improvements

Complete administrative and operational tasks as needed to support day-to-day digital advertising management

Collaborate with the digital team to provide insights and recommendations for optimization

Completes special projects as directed by the Marketing / Advertising Leadership team.

Maintains an organized, clean and safe work area

Participates in required training

Records all hours worked accurately in company timekeeping system

Follows Safeguards rules and regulations.

Complies with Company policies and procedures

Schedule : Monday-Thursday

8 : 30am – 4 : 30pm

Qualifications :

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and / or ability required. Reasonable accommodations may be made to enable individuals with medical conditions to perform the essential functions.

Desired Education : o Associate Degree

o Bachelor Degree

Field of Study / Work Experience :

o Marketing / Advertising

Desired Work Experience :

o up to 3 years

Education / Experience :

A desire to learn the automotive industry. Excellent communication and organizational skills are required.

Certificates and Licenses :

o Valid Driver’s License

o Automobile Salesperson License

Computer Skills :

Basic Computer skills in order to utilize the company timekeeping system.

Communication Skills :

Ability to understand and follow instructions. Ability to communicate effectively with customers and company

personnel.

Attendance Expectations :

The position requires regular and predictable attendance. Scheduled shifts may include evening hours, weekends, and holidays.

Physical Demands :

While performing the duties of this job, the employee is regularly required to talk or hear. The employee is frequently required to sit; use hands to finger, handle, and feel.

Environment Demands :

Duties are performed primarily at a desk in an office environment. Work includes frequent clerical and administrative assignments and interaction with office and company personnel.

Verbal and Writing Ability :

Ability to read and comprehend instructions, correspondence, and memos.

Math Ability :

Ability to add, subtract, multiply and divide.

Reasoning Ability :

Ability to apply common sense understanding to carry out instructions. Ability to deal with standardized situations.

Core Values :

To perform the job successfully, an individual should demonstrate the following Core Values :

Servant Leadership

Servant Leaders consciously put the needs of others before their own, because to serve people is to value them.

Teamwork through Trust & Respect

Diversity is strength, and when we trust and respect one another we can work as a team to achieve at a high level.

Integrity

Being honest and transparent with people, in an effort to do the right thing within the letter and spirit of the law, drives every action we take and every decision we make.

Commitment to Customer Enthusiasm

Every day we recommit ourselves to the customer experience, and we are empowered to exceed the expectations of our customers.

Passion for Winning

Hendrick’s tradition of winning is based on the idea of striving to be the best, not the biggest, and is therefore defined by how we treat our people.

Accountability at All Levels

Taking ownership of our actions and our decisions allows us to grow as individuals, and support each other as a team.

Commitment to Continuous Improvement

Every day we soften our hearts as well as our egos, in order to seek out and improve upon areas of opportunity within ourselves and our team.

This job description in no way states or implies that these are the only duties and responsibilities to be performed by this employee. The employee will be required to follow any other instructions and to perform any other duties and responsibilities upon the request of a supervisor. This job description is subject to revision at the discretion of the company.

Hendrick is an Equal Opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. For more information regarding the EEOC, please visit https : / / www.eeoc.gov / sites / default / files / 2023-06 / 22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf.