Brand Marketing Manager

Brand Marketing Manager

Rho is the all-in-one banking platform for startups and the accountants who support them. With banking set up in minutes, 2% cashback cards, and powerful tools for managing spend, paying bills, and closing the books, Rho helps high-growth startups move fast and stay focusedwith support that goes to the ends of the earth to help you win.

Rho is looking for a Brand Marketing Manager to help make Rho the go-to banking platform for startups.

You'll lead creative marketing projects that build our brand and drive growth from founder-first campaigns to focused initiatives like increasing Rho's market share among key startup accelerators and supporting local market launches.

You'll collaborate with teams across Sales, VC Partnerships, RevOps, Video, and Brand Design to bring ideas to life creating campaigns and special projects that connect Rho to the next generation of founders. This is a hands-on, idea-driven role for a marketer who loves turning creativity into measurable impact.

Act as Rho's resident expert on startups understanding founder pain points, market trends, and what drives early-stage teams

Develop and execute creative brand campaigns across social, digital, video, OOH, and IRL

Manage special projects that expand Rho's reach among startup ecosystems and accelerators

Collaborate with Sales, VC Partnerships, RevOps, Video, and Brand Design to align ideas with business goals

Turn cultural moments, founder insights, and product launches into marketing that resonates

Create systems for tracking brand awareness growth and market share to measure brand impact over time

Track and share performance insights to continually raise the bar on creative effectiveness

58+ years in brand marketing, creative strategy, or campaign management

Experience building campaigns that make people care ideally for startups, tech, or challenger brands

A strong mix of creative thinking and hands-on execution, from brainstorm to launch

Comfortable working cross-functionally with Sales, RevOps, and creative teams to bring ideas to life

Deep curiosity about startups you follow YC, venture news, and the founder community

Thrive in fast-paced, collaborative environments where ideas move quickly

A performance mindset you care as much about outcomes as you do about storytelling

Bonus points if you're : Chronically on Startup X (Twitter) or plugged into founder and VC culture

Have shipped a creative brand campaign targeting startups or early-stage audiences

A former founder yourself you understand what drives early teams and what keeps them up at night

The salary range for this role is $140,000 - $200,000. Base salary may vary depending on relevant experience, skills, and business needs. In addition to base pay, Rho offers equity, healthcare benefits, and paid time off.

Diversity is a core value at Rho. We're passionate about building and sustaining an inclusive and equitable environment for all those involved with our mission, including employees, contractors, candidates, customers, and vendors. We believe every member of the Rho community enriches our ability to provide a broad range of ways to understand and engage with the market, identify problems, and drive solutions that align with our mission. We welcome all qualified applications and support each of our Rho'ers with ongoing professional growth opportunities.