Demand Activation Director, Ad Partnership Management

Partner Development Director, Demand Activation

Walmart Connect is dedicated to driving measurable outcomes for our suppliers, merchants, stores, GMs, brand advertisers, ad tech partners, and agencies. Our full funnel ad solutions leverage Walmart's in-store and online data, extensive reach, and to provide measurable results for our clientele. With a range of flexible pricing and buying models, including self-service; these solutions help businesses build brand awareness, engage with Walmart consumers, and convert Walmart consumers to shoppers. Walmart Connect is seeking a senior and experienced Partner Development Director, Demand Activation to lead Walmart Connect's partnership and strategy that enable Demand Activation for our offsite suite of solutions. You'll be driving partnerships and contribute to a high-caliber team in a business that is experiencing rapid and dramatic growth. The Partner Development Director, Demand Activation who reports into Head of Media Partnerships will lead and provide ongoing consultative business support across the Walmart offsite business and drive business growth while assuring end client success. This role also leads and drives special projects that influence the overall adoption of various businesses and services.

What You'll Do

Own and drive offsite demand revenue and relationships

Drive joint business planning and track joint progress to goals

Collaborate with partners to develop and execute go to market plans through joint PR, marketing, co-selling, developer relations enablement and materials to hit revenue goals

Collect feedback from partners to help inform and prioritize product roadmap

Coordinate with other teams, prioritizing their involvement, needs and activation

Collaborate with cross-functional colleagues to provide consultative services to Walmart Connect sales and account management teams whose clients are implementing partner solutions / tools in market

Track, analyze, and report key quantitative metrics both day-to-day and in quarterly business review format

Preferred Qualification

10+ years strategic business and / or partnerships experience, preferably with a successful track record of managing business relationships and cross-functional projects

Proven experience delivering partnership initiatives, having worked in sales, product, business development, partnership, with an emphasis on advertising experiences.

Knowledge of the DSP and SSP landscape with a strong emphasis on top vender expertise is a must

Experience working cross-functionally, managing initiatives at scale and delivering results

Analytical experience with experience diagnosing problems and crafting solutions but also introduce ways to validate and measure outcomes

Experience building working relationships at all levels of management, both internal and external facing especially with sales or pre-sales teams

Interest or experience in working with complex, technical projects and product teams

Minimum Qualifications

Option 1 : Bachelor's degree in business, marketing, communication, digital media / advertising, or related area and 5 years' experience in campaign management, business development, market development, or related area.

Option 2 : 7 years' experience in campaign management, business development, market development, or related area.

Preferred Qualifications

6 years' experience in account management., 6 years' experience in channel / partner sales., 6 years' experience in digital media., Master's degree in business, marketing, communication, digital media / advertising or related area and 4 years' experience in campaign management, business development, market development, or related area., With CRM.

Primary Location

221 River St, Hoboken, NJ 07030, United States of America