Nashville Public Radio is hiring : Social Media Editor in New York

Overview

Launching soon, Totei is a digital magazine devoted to sparking inspiration by deepening understanding of artistic craftsmanship. Through vivid storytelling and high-quality multimedia journalism, Totei shines a light on the processes, philosophies, and practices of the world’s most compelling creative individuals — from visionary designers and craftspeople to iconoclastic artists and cultural thinkers.

The Role

Totei is looking for a Social Media Editor to create a unique social-first identity. You’re plugged into social media trends, especially on Instagram and TikTok, with strong ideas about how to adapt them in novel ways. You know how to adapt journalism to a social media context, but you’re also excited about the prospect of building a suite of inventive story formats that are wholly original.

You’ll collaborate closely with the designer and photo editor to make entertaining and immersive social stories, but you’re also a resourceful self-starter who can find solutions to any problem. You have an understanding of what it takes to grow a following on different platforms, and a plan for how to do it in a way that stays true to Totei’s sensibility.

Responsibilities

Social

Oversight of all Totei social channels, including writing, copy editing, tracking and publishing assets, and programming calendar management

Translate longform stories into scroll-stopping moments while maintaining editorial integrity and nuance

Design, edit, and / or produce assets for feed and stories as needed

Monitor cultural trends and emerging creators to keep Totei’s social presence fresh, relevant, and distinctive

Invent and develop original social franchises

Comfortable with appearing on camera when appropriate

Maintain a high standard of editorial accuracy and consistency across posts

Growth

Track and report weekly and monthly analytics of social stories

Collaborate with editorial team to optimize content for traffic, engagement, and newsletter conversion

Work to secure appropriate partnerships, social swaps and takeovers

Qualifications

Basic qualifications

2+ years working in / with social media full-time

Photo and video editing chops and a back-of-the-hand knowledge of industry tools like PhotoShop, Final Cut Pro, After Effects etc

Strong writing and editorial skills with an ear for headline writing and strong visual instincts

Interest in a range of arts and culture, from fine art to food to architecture

Preferred qualifications

Track record of producing viral social media content

Portfolio of innovative, unexpected social media work

Comfort working in early-stage or startup media environments where roles evolve and initiative is valued

History of growing accounts significantly

Salary

Salary Range : $90,000-$130,000

Application

To apply, send the following to careers@totei.com with the subject “Social Media Editor - [Your Name] :

Your résumé

Your portfolio and / or 2-5 links to work that best represents your range as a social media editor

Cover letter optional

Equal Opportunity

Totei is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by applicable national, federal, state, or local law.

#J-18808-Ljbffr