Sales Representative

Sales Representative

The Sales Representative is responsible for maintaining and growing service-based revenue by promoting maintenance contracts, planned maintenance agreements, parts programs, and repair services for forklifts, aerial lifts, dock equipment, and material handling systems. This role focuses on building strong relationships with existing customers while identifying new service opportunities through consistent outreach, follow-ups, and consultative conversations. The Sales Representative will work closely with service managers, technicians, parts specialists, and sales teams to ensure customers receive reliable, responsive support that improves equipment performance and reduces downtime.

Responsibilities :

• Promote and sell maintenance contracts, planned maintenance agreements, and repair service programs for lift equipment and dock systems.
• Maintain and grow an assigned base of existing customers by providing exceptional customer service, follow-up, and proactive communication.
• Identify opportunities with new customers through outbound calls, email outreach, quoting, and prospecting efforts.
• Support customers in understanding recommended maintenance schedules, repair needs, parts availability, and cost-effective service solutions.
• Respond to service inquiries, provide quotes, and coordinate with service dispatch, technicians, and parts departments to ensure timely completion of work.
• Track customer activity and sales progress using CRM systems; maintain accurate notes, quotes, follow-ups, and pipeline updates.
• Collaborate with territory sales representatives to support equipment sales with complementary service and maintenance solutions.
• Ensure customer satisfaction by providing clear communication, fast response times, and consistent support throughout the service process.
• Maintain a strong understanding of service programs, maintenance procedures, and equipment categories to effectively communicate options to customers.

Essential Skills :

Additional Skills & Qualifications :

Work Environment :

The Rochester office opened in 2020, with the main site located in Buffalo. The role covers the following counties : Monroe, Livingston, Wayne, Ontario, Yates, and Seneca. 80% of the job is client-facing, but work can be done from a home office or the Rochester office when not in meetings. The position offers a lot of autonomy, and performance monitoring is minimal as long as metrics are met. The company provides a car and gas card. The work environment is team-oriented and customer-focused, with a collaborative and positive company culture. Employees enjoy competitive compensation, performance-based commissions, opportunities for professional growth, and a comprehensive benefits package including health insurance, dental insurance, life insurance, a 401k with a generous company match, a health savings account, paid time off, and paid holidays.

Job Type & Location :

This is a Permanent position based out of Rochester, NY. Pay and Benefits : The pay range for this position is $60000.00 - $75000.00 / yr. Benefits include a base salary plus a competitive commission structure, 401k with generous company match, health insurance, dental insurance, life insurance, health savings account, paid time off, and paid holidays.

Workplace Type :

This is a fully onsite position in Rochester, NY.

Application Deadline :

This position is anticipated to close on Dec 5, 2025.

About Aston Carter :

Aston Carter provides world-class corporate talent solutions to thousands of clients across the globe. Specialized in accounting, finance, human resources, talent acquisition, procurement, supply chain, and select administrative professions, we extend the capabilities of industry-leading companies. We draw on our deep recruiting expertise and expansive network to meet the evolving needs of our clients and talent community with agility and excellence. With offices across the U.S., Canada, Asia Pacific, and Europe, Aston Carter serves many of the Fortune 500. We are proud to be a ClearlyRated Best of Staffing double diamond winner for both client and talent service. The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information, or any characteristic protected by law. If you would like to request a reasonable accommodation, such as the modification or adjustment of the job application process or interviewing process due to a disability, please email astoncarteraccommodation@astoncarter.com for other accommodation options.