Co-Brand Senior Designer

Title : Co-Brand Senior Designer

Location : McLean, VA (REMOTE)

Duration : Ongoing Contract

Compensation : $42.00PH - $45.00PH

Work Requirements : US Citizen, GC Holders or Authorized to Work in the U.S.

Job Summary :

The Global Marketing team brings to life the unique promise of portfolio of brands by defining, creating, and delivering exceptional multi-channel marketing campaigns designed to drive business results.

What will I be doing?

The Co-Brand Senior Designer will join our hardworking in-house creative team to support American Express partnership and associated credit card products.

You will help craft creative strategies and concepts for consumer campaigns with the goal of increasing customer acquisition and engagement.

The most common types of projects you can expect to work on are emails, direct mail, banner ads, social posts, app placements, and large offer-based campaigns.

The ideal candidate will have a wide range of design capabilities and experience, with a solid background in visual communications, print, digital, and typography, specifically as it relates to loyalty programs and / or the financial industry.

As a contractor in this role you will :

• Develop creative ideas and concepts, often in partnership with the Associate Creative Director, Art Director and other Designers and Copywriters, across omni-channel touchpoints with a customer-first lens.
• Proactively understand and gain knowledge of our business, brands, target audiences, and competitor activities. Liase with Co-brand marketing partners to interpret creative briefs.
• Adhere to brand identity and accessibility standards and guidelines while helping to inform the evolution and extension of the visual identity.

Similarly, adhere to American Express requirements.

• Responsible for graphic design and direction, seeing all projects through from concept, design, production, completion and delivery.
• Assist the team with day-to-day production requests, including image selection and reformatting creative for various channels.
• Evolve, revise or redevelop creative in response to feedback from the AD, ACD, and internal stakeholders.
• Present and provide business rationale for creative ideas to our internal stakeholders for approval and development. Effectively communicate the strategic intent for each tactic while adhering to American Express requirements.
• Balance multiple projects successfully to meet deadlines and collaborate across multiple stakeholders with different priorities.

Work closely with project manager to keep all projects on track.

• Use campaign performance data to understand the effectiveness of campaigns and apply key takeaways to future campaigns.
• Stay current on industry trends, particularly in the digital, email, and social space; share ideas and recommendations for innovating new templates and design approaches

What are we looking for?

We seek someone with strong attention to detail, a self-starter, a positive demeanor, and a collaborative personality. We believe success in this role will demonstrate itself through the following attributes and skills :

• Ability to work on multiple campaigns / projects, often in a dynamic, fast-paced environment with tight deadlines
• Strong knowledge of design fundamentals and messaging hierarchy
• Strong presentation and communication skills with the ability to inspire and sell creative rationale
• Self-motivation, flexibility, and willingness to adapt
• Accuracy and attention to detail
• Resilience with ability to accept criticism of your work
• Market awareness with the ability to understand the target audiences
• Collaborative and can work with partners across multiple functions
• Experience working in a creative agency
• Experience in hospitality, loyalty programs, and / or financial industries

To fulfill this role successfully, you should demonstrate the following minimum qualifications :

• Strong portfolio showing a range of experience, concepts, and visual styles.
• Minimum of 6 years relative Design experience, preferably in a design firm, advertising or in-house creative department
• Experience working with a marketing department, understanding of business objectives and ability to find creative solutions to help achieve objectives
• Knowledge of design fundamentals and messaging hierarchy
• Experience working on direct response materials and designing for a range of marketing channels including email, banner ads, social, landing pages, print collateral
• Ability to develop / present / pitch creative ideas
• Strong working knowledge of Adobe Suite. Figma experience is a plus.
• Ability to process and produce multiple projects in a short time frame- resizing art / layout accordingly to specs
• Must be able to manage multiple projects simultaneously under the pressure of deadlines.
• Strong communication skills with ability to work in a team environment
• Strong creative, organizational problem solving
• Must be able to apply style guides creatively while upholding brand identity
• Strong attention to detail. Self-starter. A positive attitude and a collaborative personality.

It would be helpful in this position for you to demonstrate the following capabilities and distinctions :

• Portfolio showing a focus in email and digital placements
• Experience in hospitality, loyalty programs, and / or financial industries
• Experience working at a creative agency
• Animation, HTML 5 banner development and / or video production experience is a plus
• Experience supervising junior designers is a plus

Our benefits package includes :

• Comprehensive medical benefits
• Competitive pay, 401(k)
• Retirement plan
• and much more!

About INSPYR Solutions

Technology is our focus and quality is our commitment. As a national expert in delivering flexible technology and talent solutions, we strategically align industry and technical expertise with our clients' business objectives and cultural needs.

Our solutions are tailored to each client and include a wide variety of professional services, project, and talent solutions.

By always striving for excellence and focusing on the human aspect of our business, we work seamlessly with our talent and clients to match the right solutions to the right opportunities.

Learn more about us at inspyrsolutions.com.

INSPYR Solutions provides Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics.

In addition to federal law requirements, INSPYR Solutions complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.