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VP, Growth Marketing

VP, Growth Marketing

SaksNew York, NY, United States
3 days ago
Job type
  • Full-time
Job description

Job Description :

Salary Range $260,000-$337,000

WHO WE ARE :

Saks Global is the largest multi-brand luxury retailer in the world, comprising Saks Fifth Avenue, Neiman Marcus, Bergdorf Goodman, Saks OFF 5TH, Last Call and Horchow. Its retail portfolio includes 70 full-line luxury locations, additional off-price locations and five distinct e-commerce experiences. With talented colleagues focused on delivering on our strategic vision, The Art of You, Saks Global is redefining luxury shopping by offering each customer a personalized experience that is unmistakably their own. By leveraging the most comprehensive luxury customer data platform in North America, cutting-edge technology, and strong partnerships with the world's most esteemed brands, Saks Global is shaping the future of luxury retail.

Saks Global Properties & Investments includes Saks Fifth Avenue and Neiman Marcus flagship properties and represents nearly 13 million square feet of prime U.S. real estate holdings and investments in luxury markets.

YOU WILL BE :

The Vice President (VP) of Growth Marketing is a senior leadership role responsible for driving the strategic planning, execution, and optimization of all paid media channels across Saks, Neiman Marcus, and Bergdorf Goodman, deploying ~$350MM budget to maximize ROI and sales growth across our brand stores and sites. This position will lead the growth marketing teams across display, video, paid social, affiliate, SEM, SEO, retention, and promotional marketing efforts, with a strong focus on maximizing the reach, impact, and ROI of our marketing campaigns.

WHAT YOU WILL DO :

Strategic Leadership :

  • Lead the vision, strategy, and execution of growth marketing efforts for Saks, Neiman Marcus, and Bergdorf Goodman.
  • Partner with the CMO and other senior leaders to ensure marketing strategies are aligned with company objectives and drive both short-term and long-term business growth.
  • Own the strategy and performance of all paid media channels, including but not limited to display, paid social, affiliate, SEM, SEO, retention, and promotional marketing.

Team Leadership and Development :

  • Build, mentor, and lead a high-performing growth marketing team, fostering a culture of innovation, accountability, and continuous improvement.
  • Provide guidance and support to direct reports, ensuring they have the resources, tools, and knowledge to execute successful campaigns.
  • Promote a data-driven, collaborative environment that encourages cross-functional alignment with teams such as Product, Creative, and Analytics.
  • Campaign Planning, Execution & Optimization :

  • Oversee the planning, buying, and optimization of growth marketing campaigns across key paid media channels.
  • Drive performance marketing efforts to acquire new customers, retain existing ones, and maximize customer lifetime value (CLV).
  • Leverage data and analytics to continuously optimize campaigns and channels, ensuring maximum ROI and efficiency.
  • Set clear KPIs and performance metrics to measure the success of growth marketing initiatives and ensure they are met or exceeded.
  • Budget Management & Forecasting :

  • Own the growth marketing budget for Saks, Neiman Marcus, and Bergdorf Goodman, ensuring efficient allocation of resources across paid media channels.
  • Work closely with the finance team to develop accurate forecasts and deliver marketing ROI on investment.
  • Monitor and optimize budget expenditures to ensure maximum impact and performance.
  • Cross-Functional Collaboration :

  • Collaborate with product, creative, analytics, and technology teams to ensure the successful execution of growth marketing strategies.
  • Partner with the e-commerce and merchandising teams to align marketing initiatives with product launches, seasonal campaigns, and inventory management.
  • Work with the customer experience team to ensure that growth marketing strategies align with and support customer retention and satisfaction goals.
  • Innovation and Industry Leadership :

  • Stay ahead of emerging trends in the marketing and e-commerce landscape, particularly in paid media, customer acquisition, and retention strategies.
  • Champion the adoption of new technologies, tools, and methodologies to continuously improve the effectiveness of growth marketing initiatives.
  • Represent the company at key industry events, building relationships with industry leaders and staying up-to-date on best practices.
  • WHAT YOU WILL BRING :

  • Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
  • 10+ years of experience in performance marketing, growth marketing, or a similar role, with at least 5 years in a senior leadership position.
  • Extensive experience managing and optimizing paid media channels including display, paid social, affiliate, SEM, SEO, retention, and promotional marketing.
  • Proven track record of driving significant growth through data-driven, performance-based marketing strategies.
  • Strong understanding of digital marketing trends, tools, and technologies.
  • Experience with budget management, forecasting, and delivering ROI-driven results.
  • Exceptional leadership and team management skills, with the ability to inspire and mentor a high-performing team.
  • Excellent communication and interpersonal skills, with the ability to collaborate cross-functionally and present data and strategies to executive leadership.
  • Highly analytical with a strong ability to interpret data and drive actionable insights.
  • Comfortable to work up to 4 days a week in our NYC or Dallas office
  • YOUR LIFE AND CAREER AT SAKS GLOBAL :

  • Opportunity to work in a dynamic fast paced environment at a company experiencing growth and transformation
  • Exposure to rewarding career advancement opportunities across the largest multi-brand luxury retailer from retail to distribution, to digital or corporate
  • Comprehensive benefits package for all eligible full-time employees (including medical, vision and dental)
  • An amazing employee discount
  • Benefits : We offer the following benefits for this position, subject to applicable eligibility requirements : medical insurance, dental insurance, vision insurance, 401(k) retirement plan, basic life insurance, supplemental life insurance, disability insurance, and a variety of additional voluntary benefits (such as critical illness, hospital and accident insurance).

    Thank you for your interest with Saks. We look forward to reviewing your application.

    Saks provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Saks complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

    Saks welcomes all applicants for this position. Should you be individually selected to participate in an assessment or selection process, accommodations are available upon request in relation to the materials or processes to be used.

    It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

    Saks.com is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

  • The above expected salary range may have some variability based upon factors including, but not limited to, a candidate's overall experience, qualifications, and geographic location. If you are interested in the role, we encourage you to apply and, if selected to move forward in the interview process, you will have a chance to speak with our recruitment team regarding your specific salary expectations.
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