Marketing intern Jobs in Raleigh, NC

Job Description :

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

Job Summary

Caterpillar offers a unique opportunity within our marketing organization to allow students to gain a wealth of real-world practical experience and establish core marketing competencies. Marketing professionals across the enterprise help our dealers and customers succeed in their business through the promotion and selling of products and services, including market research and advertising to the industries we serve. Marketing Interns help shape and support our brand by creating compelling stories and customer experiences that are aligned to meet the needs of our business, enhance the power of our brand and maximize the value delivered to the Caterpillar enterprise and our end-user customers with visual and esthetic appeal. Marketing, Graphic Design, Communications or PR related degrees are preferred.

Specialties within Marketing include but are not limited to :

Brand Management

Marketing Communications

Product and Technical Marketing

Customer Experience

Customer Insights

Marketing Strategy

Marketing Data Management

Marketing Technology

Additional Info :

This is a full- time (40 hours per week) 12-week internship May 19, 2025 – August 8, 2025 (subject to change based on selected candidates schedule).

If you are interested in applying for this position, please attach a copy of your resume and an unofficial copy of your transcripts, to your application.

Caterpillar is not currently hiring individuals for this position who now or in the future require sponsorship for employment based non-immigrant and immigrant visas. However, as a global company, Caterpillar offers many job opportunities outside of the U.S. which can be found through our employment website .

EEO / AA Employer. All qualified individuals - including minorities, females, veterans and individuals with disabilities – are encouraged to apply.

What You Will Do :

Build foundational knowledge of Caterpillar, its products, services and customers.

Grow personally and professionally through soft skills development and hands-on technical training.

Collaborate with experts in product development, dealer management, marketing, and sales, etc.

Work in various rotational assignments throughout Caterpillar, learning strategy, services and products

Ultimately, manage assigned territory and serve as a connection between dealers and Caterpillar.

What You Have :

Customer Focus : Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.

Level Basic Understanding :

Focuses activities on developing and maintaining positive customer relationships.

Discusses general differences between internally and externally focused organizations.

Cites the cost and benefits of good versus poor customer service.

Explains why customer satisfaction is important to successful product / service delivery.

Effective Communications : Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors.

Level Basic Understanding :

Describes non-verbal behaviors that influence the interpretation of the message.

Cites examples of effective and ineffective communications.

Explains the importance of effective business communication.

Speaks / writes using correct language, mechanics, and gestures.

Problem Solving : Knowledge of approaches, tools, techniques for recognizing, anticipating, and resolving organizational, operational or process problems; ability to apply knowledge of problem solving appropriately to diverse situations.

Level Basic Understanding :

Explains the value of a disciplined approach to problem solving.

Describes problem reporting and escalation practices.

Utilizes accepted procedures for problem analysis and resolution.

Identifies key aspects of problem-solving techniques used in own area.

Relationship Management : Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.

Level Basic Understanding :

Provides examples of the characteristics of effective business relationships.

Identifies key business relationships in own organization.

Describes the nature of a productive business relationship.

Explains the benefits of building business partnerships.

Program Qualifications :

Must be enrolled full time at a 4-year accredited university / college in one of the following degree programs : Marketing, Business, Graphic Design, Communications, PR, or related degree

Minimum cumulative GPA of 2.8 / 4.0 (no rounding)

Graduation date must be August 2025 and beyond

Must be willing & able to relocate to indicated work location for duration of internship and complete daily work commute using reliable transportation

Locations for this internship could be Peoria, IL; Cary, NC; Houston, TX; Seguin, TX; Irving, TX; Tucson, AZ or other locations throughout the US

Top Candidates Will Also Have :

Previous experience / demonstrated abilities in Project Management

Previous industry and / or marketing operations experience is highly valued

Strong initiative, communication, leadership, and interpersonal skills

Strong presentation skills

Highly organized

Previous experience / level of proficiency within the following areas :

Construction Equipment

Mining Equipment

Diesel Equipment

Natural Gas Engines

On-Highway Trucks

What You Will Get :

At Caterpillar, our internship pay rates consider the number of completed semester credit hours. For Graduate level opportunities, the pay rate is determined by the type of degree you are pursuing (Master's or Doctorate) post receiving an undergraduate degree.

Intern Pay Range :

Undergraduate : $20.50 - $26.70 per hour

Graduate : $30.70 - $36.90 per hour

The total rewards package, beyond base salary includes :

Optional medical coverage

Optional voluntary benefits

Paid holidays