Campaign Jobs in Berkeley, CA

divh2Principal Integrated Campaign Manager / h2pYoull join our Marketing team reporting to our Manager II, Revenue Marketing. As a Principal Integrated Campaign Manager at NextRoll, lead the end-to-end planning, execution, and optimization of integrated campaigns that drive measurable impact across brand, demand, and customer marketing across our two products - AdRoll and AdRoll ABM. Acting as the campaign owner in our integrated campaign process, you will lead the orchestration of themes, messaging, creative, channels, and reporting - ensuring each initiative aligns with company objectives and delivers a seamless experience to our audiences. / ppYoull operate as an expert individual contributor who thrives in ambiguity, independently sets methods and processes, and creates cross-functional networks to deliver innovative, high-performing campaigns. This role is critical to scaling our growth and establishing best-in-class integrated marketing execution. / ppThis role is open in San Francisco, New York City, or US locations. / ppUnsure that you check all the boxes? You should still apply! Well review your application for other opportunities. Were always on the lookout for talented people and were committed to developing each employees career with over 1,800 training classes offered every year. / ph2The Impact Youll Make : / h2ulliCampaign Strategy Storytelling : Own campaign theme brainstorming, validation, and narrative development, turning high-level company goals into compelling cross-channel campaigns. / liliObjectives Success Metrics : Define measurable campaign objectives, KPIs, and budgets, ensuring alignment with leadership and revenue marketing priorities. Run pre-launch readouts, monitor campaign performance mid-flight, and drive weekly reporting and optimization. / liliAudience Messaging : Collaborate with product marketing to refine ICPs, personas, and audience segments; build unified campaign stories anchored in audience pain points and mapped across the buyer journey. / liliCreative Cornerstone Planning : Partner with creative leads and content owners to shape the campaigns look, feel, and cornerstone assets, ensuring cohesive narratives across all touch points. / liliCross-Functional Leadership : Coordinate with channel leads, sales enablement, operations, and leadership to align on promotion plans, enablement materials, and campaign readiness. / liliExecution QA : Lead campaign build check-ins, QA infrastructure (tracking, attribution, CRM setup), and oversee launch readiness with all stakeholders. / liliInsights Learnings : Deliver post-mortems and campaign look backs to capture ROI, wins, misses, and lessons that inform future campaigns. / li / ulh2Skills Youll Bring : / h2ulli9+ years of B2B marketing experience with at least 2 years of deep expertise in integrated campaign management. / liliProven ability to market to B2B marketers within the tech / SaaS industry. / liliFamiliarity with Salesforce, marketing automation, paid media, and reporting tools. / liliDemonstrated success independently leading complex, multi-channel campaigns from concept to execution and reporting. / liliStrong ability to translate company strategy and market insights into unified campaign stories. / liliAdvanced analytical skills with proven ability to evaluate KPIs, draw insights, and recommend optimizations. / liliSkilled in building repeatable campaign frameworks, processes, and templates. / liliStrong cross-functional leadership and influencing skills, able to align stakeholders across creative, product marketing, sales, operations, and leadership. / li / ulh2Benefits and Perks : / h2ulliCompetitive salary and equity / liliWe cover 100% of the employee-only premium for our HSA medical plan, and 95% of the employee-only premium for our PPO, HMO, dental, and vision plans. / liliWe contribute 75% toward dependent premiums across all medical, dental, and vision plans. / liliShort and long term disability benefits at no cost to the employee / liliBasic life and ADD insurance at no cost to the employee / lili401K Plan (Pre-tax and Roth) / lili4 weeks of paid time off and work / life balance / liliUp to 6 weeks of paid disability leave (up to 12 weeks for pregnancy disability leave) / liliUp to 12 weeks of paid family leave for birthing parents (in addition to pregnancy disability leave) / liliUp to 16 weeks of paid family leave for non-birthing parents / liliUp to 12 weeks paid family leave to care for a family member / liliJoin a community of fellow Rollers as a member of one of our Employee Resource Groups / liliAmple opportunities to volunteer with local organizations with NextRoll Gives Back / liliFor additional benefits not mentioned, visit our Careers page / li / ulh2Additional Information : / h2pMinimum salary of $140,944 to maximum salary of $208,454 + equity + benefits. / ppThe range provided is NextRolls reasonable estimate of the base compensation for this role. The actual amount will be based on job-related and non-discriminatory factors such as location, experience, training, skills, and abilities. Consult with your Recruiter during the initial call to determine a more targeted range based on these job-related factors. / ph2About NextRoll : / h2pNextRoll is a leading marketing technology company that empowers businesses to drive sustainable growth while building trusted connections with their audiences. Built on nearly two decades of AI and data expertise, NextRoll delivers its solutions through AdRoll, its flagship brand and connected advertising platform. The AdRoll platform brings together two powerful offerings : the AdRoll product, which helps brands generate awareness, deepen engagement, and drive measurable revenue through AI-powered multi-channel campaigns; and AdRoll ABM, a full-funnel account-based marketing product that unifies buyer insights, predictive AI, and multi-touch advertising to accelerate pipeline and revenue for B2B teams. Together, these solutions give marketers the clarity, efficiency, and performance they need to grow with confidence. NextRoll is a privately held company headquartered in San Francisco, CA. / ppWe are committed to building diverse teams of Rollers and are proud to be an equal opportunity employer. Learn more about our DEI impact via our DEI Annual Report on our Culture page. All applicants will receive consideration without regard to race, color, ancestry, sex, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, citizenship, genetics, disability, age, veteran status or other characteristics. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. To request reasonable accommodation, contact candidateacommodations@nextroll.com. / p / div