Marketing Strategy Leader For AI At The Edge
Micron Technology is a world leader in innovating memory and storage solutions that accelerate the transformation of information into intelligence, inspiring the world to learn, communicate and advance faster than ever.
Micron Semiconductor Products, Inc.
Develop and execute marketing strategies highlighting the transformative role AI at the Edge will contribute to these market segments. Drive the adoption and success of Micron's cutting-edge products to market, enabling new advancements in the mobile/compute segments! Role and Responsibilities include:
- Conduct detailed market research to identify trends, customer needs, and competitive landscape.
- Identify and develop compelling product positioning and messaging that differentiates Micron's products in the market beyond the regular power/performance metrics.
- Identify new use cases centered around generative AI and how Micron's memory/storage solutions offer the optimal solution.
- Build and implement go-to-market strategies, including product launches, promotional campaigns, and technical sales enablement materials.
- Work closely with Sales, Product Management, Architecture, Product Engineering, Roadmap and Applications teams to identify and articulate the value of Micron's products to customers.
- Lead and build innovative marketing content across various channels, including digital, print, and social media.
- Deliver targeted marketing content to customers specifically around memory and storage solutions for the Mobile and Client PC segment.
- Develop, track and manage marketing budgets to ensure efficient use of resources.
- Establish and manage relationships with external vendors and partners to support marketing initiatives.
Employer will accept a Bachelor's degree in Mechanical Engineering, Electrical Engineering, Mechatronics Engineering or related field and 3 years of experience in job offered or in a related occupation.
Position requires:
- Technical Domain Expertise (Client Computing)
- Strategic Marketing & Business Acumen
- Product Lifecycle Management (PLM)
- DRAM (DDR4, DDR5, LPDDR5/5X, CAMM2) and NAND Flash (QLC/TLC, 3D NAND, NVMe SSDs).
- PC ecosystem, including processor roadmaps (Intel Core/Ultra, AMD Ryzen, Qualcomm Snapdragon) and chipset dependencies. Understanding how memory/storage pairs with these platforms.
- JEDEC standards and physical form factors (SODIMM, UDIMM, M.2, BGA SSDs) critical for thin-and-light laptops vs. high-performance gaming desktops.
- Ability to speak to trends like AI PCs (NPU integration), DirectStorage, and how on-device AI models (LLMs) impact memory capacity and bandwidth requirements.
The US base salary range that Micron Semiconductor Products, Inc. estimates it could pay for this full-time position is $190,000.00 - $274,000.00.
Micron is proud to be an equal opportunity workplace and is an affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, citizenship status, disability, protected veteran status, gender identity or any other factor protected by applicable federal, state, or local laws.